As Twitter fades to X, TikTok steps up with new text-based posts

The identical day Elon Musk abruptly dropped Twitter’s identify and chook emblem as a part of its supposed transition to an “something app” known as X, TikTok impishly introduced it’s going to start letting its customers submit — you guessed it — text-based messages.

The favored Chinese language-owned app, finest identified for lip-synced dances, usually farcical “challenges” and different quick movies, didn’t supply a lot clarification for the brand new characteristic. It did observe in a press release that the service is “increasing the boundaries of content material creation” by showcasing the written creativity customers have beforehand needed to share through feedback and video captions.

TikTok introduced the brand new characteristic late Monday.

It wasn’t clear to what extent customers have embraced textual content posts of their first full day of availability. That is partly as a result of looking out on variations of the time period “textual content submit” largely turned up examples of a well-liked video style — these targeted on textual content message cellphone conversations, sometimes chosen for humorous impact. There have been additionally just a few courageous customers providing video explanations on the way to make textual content posts.