All hail the Unicorn Kingdom?

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This week, I look into three subjects that don’t need to be an “both/or” state of affairs: France or the U.Ok.; product-led or sales-led; psychedelics medication or conventional well being care. — Anna

Cool or cringe?

“Welcome to the Unicorn Kingdom” is the slogan of a brand new U.S. campaign aimed toward selling the U.Ok. as “a spot with all the fitting substances for tech success.”

When British prime minister Rishi Sunak referred to the brand new tagline at an occasion lately, some referred to as it cringe. Nevertheless, others beg to disagree.

To get biased nationwide delight out of the equation, I reached out to Hoxton Ventures companion Hussein Kanji for 2 causes: He’s London-based and a self-described “proud American.”



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