Elon Musk rebrands Twitter Blue subscription services to X Premium

After a significant rebranding of the favored social media platform Twitter to X, Elon Musk has now rebranded the favored Twitter Blue subscription providers to X Premium.

The X Premium subscription providers include an advert income sharing mannequin that may make all eligible X Premium subscribers eligible for a share of the advert income primarily based on their engagement on the platform.

Solely these X-Premium subscribers shall be eligible for advert income who obtain no less than 15 million whole impressions on their posts within the final 3 months, have no less than 500 followers and have to be no less than 18 years previous. Musk additionally notified that every one advert income generated from non-subscribers shall be saved by the platform.

To be eligible in your advert income share, you have to be an X Premium (Blue) subscriber.

The advert cash will in any other case be saved by X in case you are not an X Premium (Blue) subscriber.

This program is open to everybody.

— Elon Musk (@elonmusk) August 5, 2023

X began sharing advert income in a shock transfer final month the place many Twitter customers reported receiving their share of the income. On July 28, the advert income function went live for all Blue subscribers on the time. In a Twitter dialog, Musk famous that the income shall be determined from the time he first promised it in February

Twitter simply paid me virtually $25,000. pic.twitter.com/oIJ2Ycymzb

— Brian Krassenstein (@krassenstein) July 13, 2023

The advert income is shared primarily based on commercials posted within the feedback of the consumer tweet replies. This format is kind of just like TikTok the place as an alternative of posting adverts on the principle feed the platform normally posts it within the feedback. Thus each X and Tiktok incentivize customers with extra remark and reply actions below their posts.

Associated: X will foot legal bills of users unfairly treated by employers for posting or liking content — Elon Musk

Nevertheless, inside every week the X help account notified that they’ve been overwhelmed by the variety of premium subscribers and thus may take a while to evaluate and pay out eligible accounts.

The variety of individuals signing up for adverts income sharing has exceeded our expectations. We’d like a bit extra time to evaluate every little thing for the following payout and intention to get all eligible accounts paid as quickly as attainable.

Thanks in your persistence!https://t.co/5n4lo5H2yf

— Help (@Help) August 5, 2023

Musk has been very vocal about making X into an “all-in-one” or tremendous app. After simply weeks after his takeover Musk launched a Twitter Blue subscription that allowed customers to purchase blue tick verification marks from Twitter and later the product developed to grow to be a premium service that made manner for subscribers to earn a portion of the advert income.

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