Social media app Clapper hyped as ‘TikTok for adults’
A rising social media platform that’s being billed as “TikTok for adults” is garnering applause from new customers.
Clapper, a Texas-based firm based by Edison Chen, goals to supply a spot the place the mother and father of TikTok customers can specific themselves, D Magazine reviews.
“We need to create an area for the older generations to really feel extra snug,” Chen instructed the outlet.
The Publish reached out to Clapper and TikTok for remark.
On the Apple app retailer, the download is listed as “17+.” The common person age is 35 to 55, in line with The Dallas Morning News.
When customers obtain the app, they’re offered with a sequence of “communities,” like “actual property” or “barbecue.”
They’re proven content material that pertains to these communities, they usually can filter movies by location.
The platform, which permits for dwell video and chat, is described within the Apple app retailer as “one of many fastest-growing social media platforms centered on selling actual lives across the widespread man.”
“You’ll be able to see the newest developments and folks’s actual lives as they unfold, in addition to individuals’s opinions and abilities. FREE to make use of, NO Advertisements, No BS simply Actual lives,” the outline continues.
D Journal famous creators aren’t paid for views, as they’re on TikTok.
There’s additionally no “grownup” content material on the app, if what we imply.
The corporate was backed with a funding spherical of $4 million, in line with D Journal.
When it launched in 2020, there have been fewer than 10,000 energetic every day customers, with that quantity rising to 300,000 this yr. The app has achieved 4.3 out of 5 stars within the Apple retailer.
Clapper is on the market in 40 international locations — however its aim isn’t to compete with TikTok.
“We respect what TikTok is within the creator financial system,” Chen instructed the journal. “We don’t see it as direct competitors as we’re extra community-based. We’re not creating for everybody.”
Clapper plans to host its first “creator social” in Dallas in July.
Chen’s app is rising in recognition amid a name to ban TikTok or drive its sale, through a bipartisan invoice launched by Sen. Mark Warner (D-Va.), head of the Senate Intelligence Committee, and Sen. John Thune (R-S.D.).
The laws wouldn’t simply cowl TikTok, however different international know-how as nicely, out of issues these apps might compromise US intelligence and even unfold propaganda.
Lawmakers have additionally raised the difficulty of content on these platforms being inappropriate for children.
TikTok CEO Shou Zi Chew testified in March on Capitol Hill about TikTok’s shopper privateness and information safety practices, the platforms’ influence on children, and the corporate’s relationship with the Chinese language Communist Social gathering.
“I feel a whole lot of dangers which can be identified are hypothetical and theoretical dangers,” Chew mentioned. “I’ve not seen any proof. I’m eagerly awaiting discussions the place we are able to discuss proof after which we are able to deal with the issues which can be being raised.”
Another recently introduced bill would prohibit youngsters youthful than 13 from utilizing social media and would require permission from a guardian for customers beneath 18 to create an account.
Social media apps like TikTok, Instagram, and Fb require customers to be 13 years or older.